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Zack Snyder’s Watchmen movie took another huge nosedive this past weekend falling to 5th place. After cashing in with a whopping $55.7 million in opening weekend ticket sales two weeks ago, Watchmen brought in only $6.7 million in its third weekend at the box office.
According to the Los Angeles Times, Box office expert Paul Dergarabedian believes Watchmen’s box office woes are due to the film’s R-rating and unfair comparisons to more traditional comic book franchises such as Batman or Spider-man. Dergarabedian, who is president of Media By Numbers, a company that provides analysis and commentary based on box office sales and data, also believes that viewers aren’t flocking to Watchmen because all of the superheroes in the film are unfamiliar to the general public. He went on to say that “this is not a populist comic book movie.”
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