The World's End Featurette: The Three Flavours Cornetto Trilogy

The World's End posterDid Edgar Wright's "Three Flavours Cornetto Trilogy" really come about as part of a throwaway joke made by a reporter during the Hot Fuzz press junket?

That's what they say in a new featurette for The World's End, due out in August but making a strong appearance at Comic-Con later this month.

You can check it out below, with interview footage featuring Simon Pegg, Ant-Man director Edgar Wright and others.

Director Edgar Wright and actors Simon Pegg and Nick Frost reunite for a third film following the successes "Shaun of the Dead" (2004) and "Hot Fuzz" (2007). In "The World's End," 20 years after attempting an epic pub crawl, five childhood friends reunite when one of them becomes hellbent on trying the drinking marathon again. They are convinced to stage an encore by Gary King (Simon Pegg), a 40-year-old man trapped at the cigarette end of his teens, who drags his reluctant pals to their hometown and once again attempts to reach the fabled pub - The World's End. As they attempt to reconcile the past and present, they realize the real struggle is for the future, not just theirs but humankind's. Reaching The World's End is the least of their worries.