Earlier today at the Bank of America Merrill Lynch 2013 Media, Communications & Entertainment Conference in Beverly Hills, Warner Bros. CEO Kevin Tsujihara praised director Zack Snyder and incoming Batman actor Ben Affleck, saying that the film has a particular vision that makes Affleck the best possible choice regardless of online criticism. "Ben is perfect for the vision Zack has for that character," Tsujihara said, describing the film's take on Batman as "Tired and weary and seasoned and been doing it for a while." He added, "The fact that you saw such a passionate response in the blogosphere is really kind of a testament to the love that people have for this character," he said. "We think it's going to be huge." "DC really does touch a lot of parts of our business and is an important part of the strategy in how we're going to grow going forward," Tsujihara said.