Despite going head-to-head, WBTV and DC Entertainment's Supergirl and Gotham both saw ratings growth this week, seeing the first stabilize after two weeks of losses and the second continue its strong second season.
Supergirl hit a 1.8 rating with 7.9 million overall viewers, bouncing back from two weeks of losses after its record-setting premiere. That includes an estimated 45/55 or even 50/50 split in female/male viewing demographics, a huge statement for comic book TV shows. It seems women want to watch female superheroes (and men do too). Who knew?
Gotham, which is closer to a 40/60 or 35/65 split in female/male demographics, saw a step up to 1.6 and 4.4 million overall viewers. Its incredibly steady ratings have kept it within a tenth for nearly the entire season. While overall viewers are obviously lower, Gotham did beat Supergirl in the key 18-34 demographic for the second week in a row.
As per usual, Monday Night Football won the night. In a DC Comics-show-less night, The CW saw upticks for both of its lowest rated shows, Crazy Ex-Girlfriend and Jane the Virgin, with season highs for both.0comments