Veronica Mars Movie Launches Kickstarter Campaign (Really)

Veronica Mars

creator Rob Thomas has taken to Kickstarter in an attempt to launch a feature film based on the cult hit series.

While they're seeking $2 million for the project, which would be more than twice the next-highest successful film and video Kickstarter of all time, the series has a dedicated base of passionate fans behind it...and in the last half an hour alone, the Kickstarter has generated nearly $20,000.

Here's Thomas's pitch:

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Life has taken Veronica away from Neptune. In the years since spoiling Keith's chances to be reelected sheriff, Veronica hasn't taken a case. But something big is about to bring her back home and back to her calling. My goal is to include as many of your favorite characters as possible. It is, after all, time for Veronica’s 10-year high school reunion. Keep in mind that the more money we raise, the cooler movie we can make. A two million dollar fundraising total probably means cross words are exchanged at the class reunion. Three million? We can afford a full-on brawl. Ten million? Who knows... For some reason the Neptune High class reunion takes place on a nuclear submarine! A Hobbit shows up! There’s a Bollywood end-credit dance number! I’ve always wanted to direct Bill Murray. We’ll figure out something cool. Hey, if that total goes high enough, I’ll bet the good folks at Warner Bros. will agree a sequel is a good idea.

In the video below, they give fans a lot of in-jokes and a promise: if Kickstarter backers raise the $2 million, Veronica Mars: The Movie begins shooting this summer for a targeted release in February 2014.