Matel and OpenAI announced a new partnership last week, hoping to incorporate generate artificial intelligence into the marketing process. According to the companies’ press release, the technology will be used to “design, develop, and launch groundbreaking experiences for fans,” as well as “age-appropriate play experience with an emphasis on innovation, privacy, and safety.” Meanwhile, Mattel … Continue reading Mattel Using Generative AI for Future Barbie Line (& Other Toys)