'Star Wars' Fans and Chewbacca Are Really Digging Solo Cup's Crossover Marketing

It sounds like Star Wars fans could have a lot to love about Solo: A Star Wars Story -- including one pretty genius part of cross-promotional marketing.

Over the past few days, Twitter users have been noticing various packages of Solo-themed Red Solo cups on store shelves. The partnership with the Solo Cup Company, which was first announced in March of this year, is just the latest piece of tie-in products that the film has had, following campaigns with Denny's, Nissan, and more.

But it's safe to say that these Solo-themed Solo cups have gotten a different kind of response from Star Wars fans, many of whom consider the pun of it all to be just too good to pass up. Here's a round-up of what some fans (and even Star Wars legend Peter Mayhew) had to say about the cups.