Clerks and Jay and Silent Bob Reboot writer-director Kevin Smith is teaming with Postmates for takeout Mooby Meals benefitting No Us Without You, a fundraiser providing meals in need to families affected by the coronavirus crisis, before launching a pop up version of a Mooby's restaurant in Los Angeles later this year. The fast food chain appeared in several of Smith’s films set in his View Askewniverse, including Dogma and Jay and Silent Bob Strike Back, and served as the setting for Clerks II, where Dante Hicks (Brian O'Halloran) and Randal Graves (Jeff Anderson) were employed following a fire at the Quick Stop convenience store.
Backing the pop up restaurant is Derek Berry, behind pop ups inspired by Breaking Bad, Good Burger and Saved by the Bell. The Los Angeles Mooby's will open later this year, "pandemic depending," Smith wrote on Instagram. "Ever since I first introduced the fictional fast food joint in my films, folks have said 'You suck at movies, so open a Mooby's!'"
A Mooby Meal will be available for delivery in Los Angeles via Postmates starting Sunday, April 19, through April 25, according to Smith's post. The takeout Mooby Meals include "Mooby's Messy Lasagna Sandwich," offered with a side of "Hater Totz," inspired by Jay and Silent Bob Reboot, and a Chocolate Covered Pretzels dessert, inspired by Mallrats.
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Ever since I first introduced the fictional fast food joint in my films, folks have said “You suck at movies, so open a Mooby's!” Now the folks who did @savedbythemax is building the @moobyspopup - an IRL eatery in Los Angeles that opens later this year, pandemic depending! But as a preview of what’s to come, a Mooby Meal will be available for delivery in L.A. via @postmates starting THIS SUNDAY and running til 4/25! Our takeout Mooby Meals include "Mooby's Messy Lasagna Sandwich" with a side of "Hater Totz" and "Chocolate Covered Pretzels" for dessert! And for your “toy surprise”, we include an autographed Reboot card from me, that will also entitle the bearer to front row slots when the pop-up is finally open to the public! And we’re donating the proceeds to @nouswithoutyou (providing meals to families in need effected by Covid 19). If you’ve ever seen #dogma, or #jayandsilentbobstrikeback, or #clerks2, or #jayandsilentbobreboot, you’ve seen fake people eat at a fake fast food joint! Now, BE a fake person eating actual food from a real restaurant! Many thanks to @heyitsderekberry and the #savedbythemax folks for making a dopey dream come true! Follow @moobyspopup and on the high holiday of 4/20, live the Mooby’s slogan “I’m Eating It!” (Mooby Meals will be prepared by Chef @royce_burke and the @secret_lasagna team. Limited amounts daily, all of which will be offered first come, first serve. Hours 12pm-8pm. Follow @MoobysPopUp for more info!)
Meals include a "toy surprise," a Reboot card autographed by Smith. Card holders will be entitled to preferred seating when the pop up restaurant opens to the public.
"If you’ve ever seen #dogma, or #jayandsilentbobstrikeback, or #clerks2, or #jayandsilentbobreboot, you’ve seen fake people eat at a fake fast food joint! Now, BE a fake person eating actual food from a real restaurant," reads Smith's post, adding meals are prepared by chef Royce Burke and the Secret Lasagna & Market. "Follow @moobyspopup and on the high holiday of 4/20, live the Mooby’s slogan 'I’m Eating It!'"