Playmation Trailer With Marvel's Avengers And Star Wars Released

Disney Consumer Products today unveiled the next evolution of the toy-to-life game genre, titled Playmation. Playmation will feature collectible figures, like with Disney Infinity, but adds wearable toy technology and updates via cloud technology.

Check out a trailer for Playmation below:

Here's how Disney describes the system, from the newly launched Playmation website.

Playmation is the next step in the evolution of play, where digital gets physical and imagination becomes real. The groundbreaking system of toys and wearables uses smart technology to inspire kids to run around and use their imaginations, as they become the hero or heroine of stories from across The Walt Disney Company. Playmation Marvel's Avengers is the first of a series of systems in development, including Star Wars and Frozen. In Playmation Marvel's Avengers, strap the high-tech Repulsor Gear onto your arm and join the Avengers in their fight to save Earth! As an Avenger recruit, your on-board intelligence JARVIS will guide you from your Gear as you accept missions from the Avengers and battle in exotic locations around the universe to save our planet—all from the comfort of your own home.

Playmation will launch with toys featuring characters from Marvel's Avengers and Lucasfilm's Star Wars franchises. More toys based on Disney's Frozen are also in development.

The Avengers will lead the way, with the Playmation Marvel's Avengers set hitting stores in October. Check the gallery below to see several images of the products being offered (via Mashable).