Through its subversive take on the Archie Comics canon, Riverdale has made its legion of fans see things in a new light. Apparently, that carries over to the aisles of a grocery store as well.
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The US grocery store Trader Joe’s recently began selling a seasonal snack mix known as Jingle Jangle. For Riverdale fans, Jingle Jangle means something else altogether, as its the street name for the show’s Pixie Stick-shaped party drug. (Which got its name from a delightfully vintage Archies song.)
As you would expect, hilarity has ensued, with fans making all sorts of Riverdale jokes about the chocolate, pretzel, and peanut butter cup snack mix. But as a representative of Trader Joe’s clarified, the shared name between the two is not intentional.
“Trader Joe’s Jingle Jangle was introduced years ago,” the rep told Vulture. “It’s just a fun name that plays off of sleigh bells referenced in Christmas carols, since it is a holiday item. It’s also a fun way to describe the sound customers might hear when they give the tin can a shake.”
Still, the tweets surrounding this whole debacle have been pretty great. Here’s a round-up of some of our favorites.
@SnarkyShawn
One thing about #Riverdale that bugs me. Jingle Jangle only reminds me of this from Trader Joeโs. pic.twitter.com/DYvPtGyTLI
โ Shawn ??? (@SnarkyShawn) November 28, 2017
@GirlsHeartsGeeks
Trader Joe’s is my drug dealer. “Lemme get an ounce of that Jingle Jangle.” pic.twitter.com/5egtFF7QN2
โ ? Mistle-Tobes ? (@GirlsHeartGeeks) November 30, 2017
@mlterwoord
I have so say, I think Trader Joeโs Jingle Jangle is probably as addictive as #Riverdale Jingle Jangle.
โ Melanie T. (@mlterwoord) December 1, 2017
@4evrmalone
Where my Southside Serpents at???? pic.twitter.com/K8aiKn2YQq
โ Madison Malone Kircher (@4evrmalone) November 29, 2017
@FelicityDisco
I understand that Trader Joe’s Jingle Jangle SUPPOSEDLY isn’t #Riverdale drugs, but I just tasted it and OH MY GOD HOW IS THIS LEGAL?
โ Felicity Disco (@FelicityDisco) December 3, 2017
@HeatherLFloyd
Uh oh. Sugar Man has made it to Reno, NV. #Riverdale #JingleJangle #JJ pic.twitter.com/N62j0ALAxI
โ Heather (@HeatherLFloyd) December 1, 2017
@alanarusso
I canโt believe theyโre selling this right out in the open at Trader Joeโs pic.twitter.com/YY5MBJib1G
โ Alana Russo (@alanarusso) November 28, 2017
Before You Go
Riverdale airs Wednesdays at 8/7c on The CW.
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