Guardians of the Galaxy's Opening Day Box Office is Almost $38 Million

Guardians of the Galaxy opened in U.S. theaters yesterday with between $37.8 and $37.95 million, depending on whether you're asking exhibitors or Disney.

Either way, the film is on pace to generate between $92 and $95 million, assuming it keeps up the tempo. Whether it will or not is difficult to say, since the $11 million on Thursday is counted into the Friday numbers and those, obviously, were the most enthusiastic fans who rushed out to see it as soon as possible.

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Either way, it's in a position to blow away the initial $70 million projections that it had going into the weekends -- and if it hits more than $90 million, it will be statistically neck and neck with Captain America: The Winter Soldier, which was not only considered a huge success for Marvel Studios but was a sequel to a well-received first film with an Avengers bump. That film opened just over $95 million back in April.