Iron Man 3: Robert Downey Jr. And Jimmy Kimmel Talk Hardcore Fans

Robert Downey Jr. Jimmy Kimmel LiveIn a Tuesday night appearance on Jimmy Kimmel Live, Robert Downey Jr. explained why the Iron Man movies have been so successful. Robert Downey Jr. said, “That’s the key, particularly with these superhero movies, I realized pretty early on that the audience really drives the success of the movies.”

Robert Downey Jr. added, “And so that’s just what we’ve been kind of chasing, and I think Marvel’s been really smart, they really include what the folks at Comic-Con think and who’s really excited about this casting announcement. I think it’s also really the birth of kind of interactive entertainment in big scale movies.”

Jimmy Kimmel agreed, “I think you’re right. I think they do pay close attention to what the hardcore fans…they don’t just go, 'you know what we’re going to make a movie for a lot of people to see.' They first look at the hardcore fans, and then everyone else seems to follow.”