WWE Introduces New Business Model To The Big Four Pay-Per-Views
WWE is changing up some things in regards to it's four biggest shows, which consist of Survivor [...]
WWE is changing up some things in regards to it's four biggest shows, which consist of Survivor Series, SummerSlam, Royal Rumble, and Wrestlemania.
In an effort to streamline its operations and bring costs down, those four shows will each surrounded with WWE's other major programs, including NXT, Monday Night Raw, and Smackdown Live. The benefits are two-fold, as fans can simply buy a complete package for an event and get access to NXT, Raw, Smackdown Live, and the pay-per-view. This also means that fans won't have to travel to various other cities to see all the events (via ESPN).
The good news for WWE is it will lessen costs related to setup and breakdown. Since NXT, Raw, and Smackdown Live will all be in the same venue, the team doesn't have to take down the set, and can just make minor adjustments. That should help with labor and transportation costs.
Wrestlemania 33 will start things off officially, but WWE has already tested the program. Last year WWE paired it's SummerSlam event at the Barclays Center with NXT and Raw. Both events sold out, so WWE did the same with Wrestlemania 32, where it paired the big event with NXT, Raw, and the Hall of Fame ceremony. Those all sold out as well.
Since Wrestlemania 33 is the big kickoff. WWE has already introduced travel packages for the event, and they've quickly sold out. They ranged from $950 to $5,900 per person, which included tickets to NXT on April 1, Wrestlemania 33 on April 2, Monday Night Raw on April 3, and Smackdown Live on April 4. There is also a higher tier package that includes a meet and greet with some of the WWE superstars and a tour of the performance center.
It seems like the program is off to a good start, but if you just want to buy individual tickets for the event, you can do so on November 18.
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