Yu-Gi-Oh x McDonald's Happy Meals Are Coming to the U.S.

Yu-Gi-Oh launched its latest McDonald's campaign in Asia in early 2023.

McDonald's has a new partnership on the horizon, and it will bring the fast food chain closer to the heart of the cards. Some weeks ago, reports went live about McDonald's x Yu-Gi-Oh x Sanrio. The campaign transformed Happy Meals in Asia with cute Sanrio characters cosplaying as Yu-Gi-Oh monsters. And now, it seems the viral deal is making its way to the United States.


New promo advertising McDonald's Happy Meal deal with Sanrio, Yu-Gi-Oh

- McDonald's)

This week, promotional materials for McDonald's surfaced promoting the Sanrio x Yu-Gi-Oh deal in the United States. It seems like the campaign is expected to launch this summer though no official start date has been given. And from what we can tell, ten different plushes will be available in Happy Meals thanks to this crossover. You can read the full list of toys below:

  • Hello Kitty x Dark Magician
  • Bad Badtz-maru x Red-Eyes Black Dragon
  • Kuromi x Slifer the Sky Dragon
  • Cinnamoroll x Blue-Eyes White Dragon
  • My Melody x Dark Magician Girl
  • Pompompurin x Exodia the Forbidden One
  • Keroppi x Kuriboh
  • Chococat x The Winged Dragon of Ra
  • Pochacco x Time Wizard
  • Tuxedosam x Obelisk the Tormentor

Obviously, the McDonald's deal focuses on some of the most iconic Yu-Gi-Oh characters in the game. The Dark Magician and Blue-Eyes White Dragon are essentially mascots for the series. Plus, we are getting other tributes for Exodia, Kuriboh, Slifer, and more. So when these new Happy Meal toys drop, you can bet collectors will be scouring local restaurants to complete their Duel Monsters roster. 

What do you think about this upcoming McDonald's launch? Will you be collecting these Yu-Gi-Oh plushes? Let us know what you think over on Twitter and Instagram. You can also hit me up @MeganPetersCB to share your take!