Netflix had a massively successful third quarter, one that also boasted an impressive subscription bump. And for this far down the road with the platform, that is impressive. The streaming giant is setting a new bar with content, and instead of simply providing just a platform that hosts other films to watch, they are creating their own. And so far, the content has been of the best caliber.
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The phrase we all keep hearing of ‘content is king’ may be a tad bit cliche by this point, but it is true. AT&T also know this, as they made a whopping $85 billion dollar acquisition of Time Warner just a few weeks ago. Why? To compete with companies like Netflix who have the formula down of course. But now, rumors are flying and since AT&T made its hard push, a new player is coming into town: Disney.
Disney would be making probably the biggest media acquisition in the history of the industry if they did this. They have proven themselves hugely successful at being an incubating parent media company that allows their properties to truly grow. Just take a look at Marvel and Lucasfilm. These two (massive) branches are booming more than ever, and Disney’s growth understanding can be to thank for this. What is to stop them from building in more value with Netflix?
That would be a big bold move – is Netflix Disney’s next big buy? https://t.co/edUPWFBbmP via @techcrunch
— billjames (@billjames) November 14, 2016
And Netflix has been adding a noticeable amount of new Disney movies as well. Just saying!
It is completely unreasonable to ask me to be productive with this type of weather and the four Disney movies added to Netflix this week
— Kelsey Singer (@kelseylsinger) November 7, 2016
And according to Tech Crunch, Netflix is going to have a buyer in the somewhat near future. In fact, they probably need a buyer in the future to help get them to where they want to go.
It is also worth noting two other telling points. First, Netflix is trying to hit a 50% original content goal. That is lofty to say the least, even for them. Disney would be a prime partner to provide the tools, crews, and overall production/distribution know-how here. Secondly, Netflix CEO Reed Hastings seems like a perfect candidate for Disney. Current Disney CEO Bob Iger is set to retire in 2018… so soon! And Hastings would represent a great meshing of the two, while also being a talented enough CEO to lead Disney into the next generation of content distribution.
MORE on Netflix: Netflix CEO speaks on AT&T merger / These two major networks are sadly leaving Netflix / Netflix makes big move into cable TV / Netflix has a big update coming / The best five movies on Netflix this November
Do you think Disney should buy Netflix? What do you think would change?
[H/T Tech Crunch]
