Hasbro's Stretch Armstrong is coming to Netflix as an animated series, the streaming service revealed yesterday.
Titled Stretch Armstrong and the Flex Fighters, the series will apparently take on a superhero bent -- something that may remind many of the Plastic Man cartoons of yore, especially since Stretch isn't wearing his old muscle shirt from the original toys but instead sporting a superhero costume and goggles not unlike Eel O'Brien himself.
Per a joint announcement from Hasbro and Netflix, "The new teenage superhero animated series will reimagine the classic Hasbro brand Stretch Armstrong into a relatable kids adventure that features diverse characters with wacky powers and a playfully humorous storyline."
Stretch Armstrong and the Flex Fighters follows high school student Jake Armstrong and his two best friends Nathan Park and Ricardo Perez who are accidentally exposed to an experimental chemical that forever changes their seemingly normal lives, transforming them into unlikely heroes who embark on a series of adventures.
"Stretch Armstrong and the Flex Fighters is the first Hasbro brand to receive a Netflix original series order. We have been waiting for just the right moment to re-imagine Stretch for a new audience and our friends at Netflix got it right away; they have been a tremendous partner," said Stephen Davis, Chief Content Officer and Executive Vice President, Hasbro Inc. "We have hit a superhero sweet spot, and with Netflix's global reach, kids across the world will fall in love with its fun characters and action-packed storyline."
Stretch Armstrong and the Flex Fighters will feature the voices of leading Hollywood television and film talent including Scott Menville of Teen Titans Go! as Stretch, The Walking Dead's Steven Yeun as Wingspan, Ultimate Spider-Man's Ogie Banks as Omni-Mass, geek icons Wil Wheaton and Felicia Day as Rook and Erika, respectivel, Rick and Morty's Keith David as Kane, Star Trek: Voyager's Kate Mulgrew as Dr. C and Star Trek's Walter Koenig as Mr. Savic.
Originally introduced in 1976, Stretch Armstrong was the ultimate toy –well-muscled doll that could stretch from its original size of fifteen inches to four or five feet.
Over the years, there have been four failed attempts to make a feature film version of Stretch Armstrong.
Netflix and Hasbro will produce 26 episodes available for Netflix members worldwide beginning late 2017. Stretch Armstrong and the Flex Fighters is developed for television by Executive Producer and Supervising Director Victor Cook (Scooby-Doo! Mystery Incorporated) and Executive Producer/Story Editors/Head Writers Chris "Doc" Wyatt (Ultimate Spider-Man, Napoleon Dynamite) and Kevin Burke (Ultimate Spider-Man, Avengers Assemble).