Sony-controlled social media accounts, including the official Twitter page for Spider-Man: Far From Home, are facing heat from Spider-Man fans campaigning to keep Tom Holland's wallcrawler in the Marvel Cinematic Universe following a widely criticized break up with Marvel parent company Disney.
The latest post from @SpiderManMovie, advertising the newly issued extended cut of Far From Home in theaters, ignited a lengthy thread of replies promising a boycott of both the extended cut and Sony Pictures unless the studio reaches a new pact with Marvel Studios.
Failure to strike a new deal would preclude the involvement of producer Kevin Feige on future Spider-Man pictures, stripping Holland's Spidey of all ties to Disney-owned characters such as mentor Iron Man (Robert Downey Jr.), or Nick Fury (Samuel L. Jackson) and the Avengers.
According to a recent report from Variety, Sony and Disney met to renegotiate a new deal as long as six months ago, before the expiration of the original five-movie deal that ended with Far From Home. Claims from insiders have been contradicting: one source said it was Sony who no longer wanted a pact with Disney, and another said it was Disney that was "no longer interested" in sharing a busy Feige to work on an IP controlled by Sony.
"You put back Spider-Man in the MCU then we will come watch," writes one Twitter user. "Otherwise #boycottsonypictures."
The oft-tweeted hashtag and its variants — including "Boycott Sony Spider-Man" and "Boycott Sony" — have been a constant presence on the social media site since August 20, when the public first learned months-long talks between Sony and Disney broke down.
"I'm not seeing any @SonyPictures movie until Spider-Man is back in the MCU and Marvel Studios is overseeing him," wrote another Twitter user. The sentiment is widespread: the hashtags are posted in response to tweets published by other Sony handles, including @SonyPictures, @Sony and @SonyElectronics.
KEEP HIM IN THE MCU— mia (@MiaLovesMarvel) August 29, 2019
No.— ℭ𝔞𝔦𝔱𝔩𝔦𝔫🎗PCD is real (@GranttMarais) August 29, 2019
Not until my spiderman is back in the fucking mcu, thanks.
bring him back into the mcu cowards— 𝚑𝚎𝚊𝚝𝚑𝚎𝚛 👽🛸 (@heatherwooly) August 29, 2019
You can forget it until you put him back in the MCU #BoycottSonySpiderman— The Toucan (@etotoucan) August 29, 2019
BRING BACK THE MCU SPIDERMAN!!!— Meghan Barry (@lbigreyhound) August 29, 2019
Nope. Put @TomHolland1996 back in the MCU or you can keep your Wal-Mart discount bin spidey franchise. Hope it flops.— Derek Summerville (@D_Summerville) August 29, 2019
Won’t be giving Sony my money 🤷♂️ pic.twitter.com/SwsHZ0nIuU— Kevin Rodriguez (@KevinRF45) August 29, 2019
I'm not seeing any @SonyPictures movie until Spider-Man is back in the MCU and Marvel Studios is overseeing him.— Stephen T. (@GoshZilla) August 29, 2019
I only support MCU Spider-Man pic.twitter.com/IjWCxVXdBy— Kellen Adams (@Kellen_Adams15) August 29, 2019
Bring Spiderman back— Ktulharius| I`m my own shrink (@Ktulharius) August 26, 2019
@Sony I know you’ll probably disregard my tweet but would you please make a new deal with Disney so that Spider-Man can stay in the MCU? I love Homecoming, Far From Home, Civil War, Infinity War, and Endgame and I would love to see your partnership with Marvel continue for years— James Dour (@jrtdour) August 29, 2019
I’m not paying Sony a cent until they give Disney the rights back.— Commentary From A Geek | Google Andrew Yang (@GeekCommentary) August 20, 2019
Why should we now his story won't be continuing thanks to the separation of marvel and Sony.— Arron Bell (@ghostshooter281) August 20, 2019