New York Comic Con is going down this week, and DC Films is making its presence known with a massive Time Square banner promoting Justice League.
Take a look at the Justice League Time Square banner in all it's product placement glory below.
As you can see, ATT is the sponsor behind this Justice League display. The film's marketing drive is just now kicking into gear, as the mid-November release date is quickly approaching.
(Click here for high-res version)
Warner Bros. and ATT will also be providing some fun activities around NYCC:
"Fans can see and take pictures with the iconic Batmobile and Bruce Wayne’s tricked-out Mercedes-Benz AMG Vision Gran Turismo along Broadway, from 42nd to 44th Streets.
Inside the AT&T store, see incredibly lifelike statues of DC’s iconic Justice League members Batman, Wonder Woman, Aquaman, Cyborg and The Flash.
Check out video footage, the coolest props and costumes from the movie, try out VR activities, Join the League yourself, and take home an exclusive poster."
Justice League hasn't had an easy path through production, with a late-game director change between Zack Snyder and Joss Whedon. Early test screenings have reportedly received positive feedback, while the cast has been towing the line, letting fans know that Justice League will be lifting the DC Films Universe out of the dark place that Batman v Superman left it in.
For more of the early Justice League promotional campaign materials, be sure to check out these new photos, the film's new magazine cover spread, and all the new international trailers and artwork that's springing up overseas.
Justice League will be in theaters on November 17th.