GameStop Ad: Assassin's Creed Origins Content 'Blocked' Unless You Pre-Order
If you pre-order Assassin's Creed Origins from GameStop, you'll be entitled to some exclusive [...]
What's Everyone Saying?
Reactions to this tasteless ad have ranged from the nonchalant shrugs, to dramatic YouTube videos filled with hyperbole. The general sentiment is this: No one likes the fact that coughing up $60 no longer gets you a full game these days. In order to get the "full" experience, you're asked to pre-order; asked to purchase the season pass; asked to purchase the year-two season pass; asked to buy a few loot boxes.
No one feels great about the industry telos at the moment, but here we have an ad that basically assumes our worst fears have already come to pass. The ad takes for granted that gamers have accepted that exciting in-game content is going to be locked away unless we commit our money early; or offer it up in bulk.
"power to the players" nice one there Gamestop
— iSpooky hawk (@Hawkout75) October 10, 2017
Hey, at least they’re actually giving us a middle finger this time.
— MrCyberBully (@MrCyberBully) October 10, 2017
As an advertising student I’m glad I see this stuff on my TL to know what I should avoid
— NILOW (@Niloosy) October 11, 2017
Do you find the ad tasteless, or should we just accept our pre-order DLC overlords already?
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