How Triscuits Got Their Name Goes Viral
As we all spend more time at home, staring at the walls and opening our cabinets every thirty [...]
No seriously buckle up
prevnextOK, buckle up. I wanna talk to you about Triscuit. pic.twitter.com/Tg7334OSbc
— Sage Boggs (@sageboggs) March 26, 2020
Why Tri
prevnextThe consensus was that "TRI" means three. Maybe "three layers" or "three ingredients." No one knew for sure, though, so I Googled it. But here's the thing -- Google didn't seem to have an official answer, either. Just more guesses.
— Sage Boggs (@sageboggs) March 26, 2020
Nabisco responds
prevnext"The "TRI" does not mean 3." How... how do they know what it DOESN'T mean, but NOT know what it DOES mean? HOW??
— Sage Boggs (@sageboggs) March 26, 2020
Early Triscuit ads reveal...
prevnextI was baffled. And I couldn't stand not knowing. So I did a little sleuthing online, and stumbled on some early Triscuit advertisements. Take a look at these bad boys: pic.twitter.com/jbeBUmjeCF
— Sage Boggs (@sageboggs) March 26, 2020
"baked by electricity"
prevnextIn the early 1900's, Triscuit was run out of Niagara Falls. And their big selling point? Being "baked by electricity." They were "the only food on the market prepared by this 1903 process." Look at the lightning bolts! And that's when it clicked--
— Sage Boggs (@sageboggs) March 26, 2020
"ELECTRICITY BISCUIT"
prevnextElec-TRI-city Biscuit
TRISCUIT MEANS "ELECTRICITY BISCUIT"
— Sage Boggs (@sageboggs) March 26, 2020
Triscuit CONFIRMS THE NEWS
prevnextWe had to go all the way up the ladder but we CAN confirm ⚡️ https://t.co/yFWWL3MjX3
— Triscuit⚡️ (@TheRealTriscuit) March 26, 2020
You did it, Sage. YOU did it.
prevnextWe did it, folks. WE DID IT. https://t.co/ZvxasdiNV0
— Sage Boggs (@sageboggs) March 26, 2020
Galaxy Brain
prev.@sageboggs 😏 pic.twitter.com/UMybOD5Txv
— Triscuit⚡️ (@TheRealTriscuit) March 26, 2020