As expected, the NPD revealed its sales numbers for November 2017, and several big releases for the month made a tremendous impact – even Star Wars: Battlefront II, a game many thought would be hurt by its "loot crate" controversy.
According to the company, spending was up to a record high for the month, reaching $2.68 billion – 30 percent higher than November 2016.
But what's more, Call of Duty: WWII, which released on November 3rd, managed to become the best-selling game of 2017 within the frame of one month. "Call of Duty: WWII generated more launch month consumer spending than any Call of Duty debut since the release of Call of Duty: Black Ops II in November 2012," NPD analyst Mat Piscatella said.
Activision added a statement as well. "According to NPD, based on revenues Call of Duty: WWII is the #1 top selling console video game in North America this year, making Call of Duty the #1 top selling console video game franchise in North America for the 9th year in a row," said Eric Hirshberg, CEO of Activision. "As proud as we are of Call of Duty: WWII, we're equally proud that our talented teams have found ways to keep Call of Duty fresh, relevant and on top of the charts for nearly a decade—an amazing feat. Thanks to the greatest fans in the world for their passion and engagement with this awesome franchise." (This also marks the highest sales for the Call of Duty franchise since Black Ops II released in 2012.)
Hardware sales leaped to $1.147 billion, up 52 percent from the previous year; and console software also saw a 19 percent increase from 2016, up to $1.164 billion.
As for the leader in hardware sales, the PlayStation 4 dominated with its sales, with Sony noting that it's sold more consoles than any other month in the PlayStation 4's lifetime. The Nintendo Switch also performed admirably, as did the SNES Classic Edition. As for the Xbox One X, specific numbers weren't given, but its high-dollar sales were the highest for the month.
"Year to date, hardware spending has grown 28 percent versus 2016 to $3.4B," said Piscatella. "Consumer spending on Nintendo Switch, Plug N Play devices such as the SNES Classic and the PlayStation 4 continue to fuel growth."
The top twenty best selling games for the month are below, not accounting for Blizzard.net sales for Destiny 2 or certain areas of the total market spend. Still, it was a big month for Call of Duty: WWII, as well as Star Wars: Battlefront II, which was close behind in second place with a strong start. Assassin's Creed Origins, NBA 2K18 and Madden NFL 18 rounded out the top five.
- Call of Duty: WWII
- Star Wars: Battlefront II
- Assassin's Creed: Origins
- NBA 2K18
- Madden NFL 18
- Super Mario Odyssey
- FIFA 18
- Need for Speed: Payback
- Destiny 2
- Pokémon: Ultra Sun
- Pokémon: Ultra Moon
- Middle-earth: Shadow of War
- Grand Theft Auto V
- The Sims 4
- The Legend of Zelda: Breath of the Wild
- Mario Kart 8
- Wolfenstein II: The New Colossus
- South Park: The Fractured But Whole
- WWE 2K18
- Just Dance 2018
Rounding out the report, the NPD noted that PC software saw sales of $33 million for the month, up from $29 million in 2016; and accessories saw an 11 percent increase over the previous year, up to $344 million.