Marvel's Kevin Feige On The Risk Of Character's Connecting With Audiences

Marvel has a knack for introducing new characters into their film universe, and for Marvel Studios Chief Kevin Feige that success comes from not being afraid of taking risks.

An interview with Feige is one of the many things you'll find in Titans' Marvel Studios: The First Ten Years, which features several interviews with a number of stars as well as behind the scenes photos and loads of concept art from the MCU's early days. We recently got a look at an exclusive excerpt from the book, where Feige was asked how they know if a character is going to connect with the audience.

"We believe that what we’re working on has value. The risks and creative chances that we’re taking are in service to creating something an audience will respond to, something unique and different. I believe deeply that’s what filmgoers want – to be surprised and to have expectations exceeded. You don’t know until it’s out, but all we’ve done since Phase One is go with our gut."

Honestly, it's worked out quite well so far, as there has yet to be a character that has really landed like a dud. Here's hoping they continue that successful streak for years to come.

As for Marvel Studios: The First Ten Years, you can check out the official description below.

"In 2008, Tony Stark made his first Iron Man suit. Shortly after, Nick Fury told Stark that he had “become part of a bigger universe...” In the years since then, amazing new places – like Wakanda – have been discovered, the Avengers have assembled, the Guardians of the Galaxy have formed, and old friends have fought a Civil War.

During this time, the hunt for all six Infinity Stones has continued. Now, all the worlds, all the characters, and all the Stones have finally come together, culminating 10 years of groundbreaking storytelling.

Featuring stunning photography and in-depth sections on each film, including a guide to each movie's Easter Eggs and end-credits scenes, Marvel Studios: The First Ten Years looks back over the rich history behind the Marvel Cinematic Universe."

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Titan’s new Marvel Studios: The First Ten Years includes interviews with stars Robert Downey Jr. (Iron Man), Chris Evans (Captain America), Scarlett Johansson (Black Widow), Chadwick Boseman (Black Panther), Chris Hemsworth (Thor), Chris Pratt (Star-Lord) and more, plus Marvel Studios President Kevin Feige and Co-President Louis D’Esposito."

Marvel Studios: The First Ten Years magazine edition is available now, while the hardback will be available on November 13th. You can also find Titan's other Marvel collector editions in stores now, which include Thor Ragnarok, Black Panther, Avengers: Infinity War, and Ant-Man and the Wasp.