Deadpool Movie Promotes The Deadpool Core

20th Century Fox has launched “Deadpool Core,” which is a new marketing campaign for the upcoming Deadpool movie starring Ryan Reynolds (Green Lantern) as Marvel’s Merc with a Mouth.

How’s it work? Simple, you head on over to deadpoolcore.com and submit your email address so that you can be one of the first to “receive emails with exclusive content and F-ing awesome digital goodies.”

What do you do once you sign up for Deadpool Core? “Well, here’s the best part. Signing up is literally the most difficult part – everything else is just extra whip cream topping from a pressurized can,” explains the FUQ (Frequently Unanswered Questions) section of the website. “Just wait by your portable email device and prepare to take in everything that I’m about to give you (be sure to take deep breaths to help prevent any tearing). Also, stare in the mirror and say my name three times backwards. Wait and see what happens… Deadpool Core? Isn’t it spelled differently?Shhhhh! Deadpool wants no truck with fancy-cigar-smoking-pinstriped lawyers who wipe their boom-boom down with hundred dollar bills.”

Based upon Marvel Comics’ most unconventional anti-hero, DEADPOOL tells the origin story of former Special Forces operative turned mercenary Wade Wilson, who after being subjected to a rogue experiment that leaves him with accelerated healing powers, adopts the alter ego Deadpool. Armed with his new abilities and a dark, twisted sense of humor, Deadpool hunts down the man who nearly destroyed his life.

Deadpool, directed by Tim Miller and starring Ryan Reynolds, hits theaters on Feb. 12, 2016. You can check out every other upcoming Marvel movie on ComicBook.com’s Comic Book Movie Release Schedule!