Critical Role is Teaming Up With Wendy's for a Special One-Shot

Critical Role is teaming up with a unique sponsor for this week's episode. Critical Role has announced that this week's upcoming one-shot will be sponsored and themed by Wendy's - the fast food restaurant known for its square hamburger paddies and redheaded mascot. The one-shot will be DMed by Sam Riegel and will feature Critical Role cast members Matt Mercer, Marisha Ray, Liam O'Brien, and special guest Ify Nwadiwe. It's unclear whether the one-shot will use Dungeons & Dragons or another tabletop RPG system, but a Tweet by Wendy's (seen below) seems to hint at a definite fantasy theme. Since Riegel is running the special one-shot, we're all but guaranteed a hilarious and delightfully bizarre experience.

Critical Role is a popular webseries about a group of voice actors who play Dungeons & Dragons. What started off as a home game among friends has turned into a media powerhouse, with the show starting its own studio and running a Twitch channel with regular weekly content. In addition to its flagship show (which draws in about a half million viewers per week), Critical Role also raised over $11 million to animate a series based on their first Dungeons & Dragons campaign and recently announced partnerships with Funko, McFarlane Toys, Random Penguin House, and other companies to manufacture licensed products. Critical Role is also a guaranteed traffic driver at conventions, as the show regularly sells out theaters and auditoriums for special live shows and panels.

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While Wendy's might seem like an odd fit for Critical Role, the company is known for its unique marketing, which has included building a restaurant on a barge and making its own level in Super Mario Maker. Teaming up with Critical Role seems like an obvious way to build up some good will and score a Natural 20 with Critical Role fans.

The Wendy's themed one-shot will air on Critical Role's Twitch channel on Thursday at 7 PM PT and will be available on Critical Role's YouTube the following Monday.